Rebecca Brame Collection of gold-plated bronze jewelry with recycled ocean-waste materials as stones.
So every once in a while, we cover topics outside of the realm of watches — lifestyle topics like spirits, art, cars, yachting, accessories and even jewelry. Today, we look at the beauty of jewelry as seen through the eyes of the conservation minded and those interested in recycling and sustainability. Rebecca Jewelry, Italian brand with roots in Florence, has been creating fashion-forward bronze jewelry for years. Now, the brand unveils its Brame Collection that is made of bronze with 24-karat gold plating — and boasts stunning recycled ocean waste as its colorful jewels.
Rebecca Brame Collection of jewelry
Approximately 8 million tons of plastic end up in the sea every year, with 53,000 tons in the Mediterranean Sea alone. “Rebecca’s Mediterranean soul wants to contribute to recycling plastic [by] transforming it from waste to jewelry. The plastic waste abandoned on our beaches and seas show different colors: bottles, containers, and cans. First, they are all fused together in an innovative and 100% Italian process, then they are worked with the same technologies used for precious metals.”
Plastic, cans and other ocean waste is recycled in Italy and takes the place of gemstones in the new Rebecca Brame collection.
The colorful polymer offers artistic takes on gems, with each one being unique in that its formulation depends on the waste from which they were made and the random dynamics of how they were fused together. Add the baroque styling of Rebecca’s beloved jewelry and the final result is both alluring and highly contemporary.
Pieces in the Rebecca Brame collection, which uses recycled ocean waste as polymid that replaces gemstones, range from the simple to the sublimely baroque.
Brame is a collection for the woman who wants to stand out in crowd thanks to her style and do so with passion. In fact, the term translates to desire, longing, and passion.
Plastic, cans and other ocean waste is recycled in Italy and takes the place of gemstones in the new Rebecca Brame collection. A host of wonderful colors are derived from the waste.
The jewelry in this series ranges in price from about $129. to $299 depending on the style. Motifs are all marine inspired and some boast shells and mirrors, as well.
Rebecca Brame Jewelry is 100 percent Italian made, including the waste from the oceans that form the “stones.”
It’s great that more and more watch and jewellery manufacturers are recycling the plastic waste that we so thoughtlessly destroy our unique oceans with. But of course, a few plastic earrings and straps are no solution to the huge problem. We should all finally rethink how we treat our wonderful planet – our livelihood. It makes no sense to wear jewellery made of plastic waste to ease our conscience while we fly around the world.
Very true, but every little bit every brand or person does, is a help.