Up Close with the Armin Strom Edge Double Barrel Unveiled at Baselworld 2016

At this year’s Basel world Armin Strom unveiled its latest release, the Armin Strom Double Barrel Edge. With a PVD black case, larger size and bold skeletonization, the latest release will lure watch buyers looking for a bold and evocative statement on their wrists. The main story with the Edge Double Barrel is its striking…

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Meet a Watch You May Rather Drink than Wear: Armin Strom Manual Cognac

It isn’t every day that watch brands put truly unusual things inside their watches.  In fact, we have written about such oddities before, but now we have a truly rare find: Armin Strom’s Manual Cognac watch houses drops of one of the most rare and old bottles of cognac on the market. The creation comes on…

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Fast Focus: Armin Strom Unveils Tourbillon Skeleton Fire Honoring Founder

Independent Swiss watch brand Armin Strom continues to unveil masterpieces of art and technology while at the same time regularly paying homage to its founder, master skeletonizer Armin Strom. Strom had founded his brand in 1967 and nearly 45 years later, in 2011, retired, leaving the brand to be fully operated by the Michel family. Today,…

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Hands On with the Armin Strom Skeleton Pure — Purely Beautiful in its Newest Rendition

We have written about Armin Strom here many times before. It is a brand we respect for its dedication to watchmaking and remaining true to its values.  Now, we are thrilled to bring you the newest Skeleton Pure watch as presented just a couple of weeks ago at the WatchTime New York event. A fascinating work…

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Watch this Armin Strom Watchmaking Video — You’ll be Glad You Did

If seeing is believing, then Armin Strom’s newest short video will have you understanding the fundamental principles behind the brand’s entire manufacturing process. The detailed craftsmanship that goes into creating such exceptional timepieces is now available for all to see.  From a concept’s inception to its final completion, the balance between man and machine aligns…

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Armin Strom Finishes Gumball Rally, Auctions Watch for $20,000, Shares Highlights as Rally Comes to a Close in Vegas

Earlier this year we brought you the story of Gumball’s fascinating 3,000 mile supercar journey across continents and around the world. We also introduced  Armin Strom’s  Gumball 3000 collection that pays tribute to this global road rally, which you can read about here.  This past weekend, the Gumball 3000 came to an end as hundreds of…

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