TAG Heuer Times NYC Marathon

TAG Heuer is the Official Timekeeper of today's NYC Marathon.

Today in New York City, TAG Heuer is the Official Timekeeper  and Timepiece for the 2016 TCS New York City Marathon.  It marks the third year of the partnership (the biggest marathon is 26.2 miles of endurance running) and is  the perfect match for the brand’s “Don’t Crack Under Pressure” campaign. TAG Heuer presented the Connected…

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Interview: Miami Marlins Right Fielder, Giancarlo Stanton, and TAG Heuer Brand Ambassador

Recently, I joined TAG Heuer on a trip to Miami for a host of events. Not only did I get to join the brand in its celebration of 100 Years of Innovation (with its involvement in auto racing and with the anniversary of the Carrera), but also I got to take in a Miami Marlins…

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TAG Heuer Sponsors SEA Paddle NYC, with Paddle Champion Kai Lenny Competing

Looking for something to do in New York City this weekend? Get active and drag out your paddle board or at least move to a great viewing spot for the very intriguing SEA Paddle NYC event on Saturday.  Not only is it wonderful to see hundreds of paddle boarders making their way around Manhattan, but…

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TAG Heuer Teams with Dartfish to Unveil Pocket Pro Video Analysis and Timing System

In an interesting new partnership, TAG Heuer has teamed with Dartfish to bring to market the smallest and smartest video analysis and timing system package for sports training: the Pocket Pro. The Pocket Pro combines Darffish’s analysis systems with a true stop watch to offer a sports training tool that is unparalleled on the market today. The innovative…

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Tennis and Watches: Top 5 Watch Brands that Tennis Stars Wear on their Wrists

  What a weekend in the tennis and watch worlds. At Wimbledon, Serena Williams came out victorious on the women’s side, achieving her personal goal of  22 grand slam titles (and matching Steffi Graf’s record). On the men’s side, Andy Murray beat out Raonic in a tense final. Many of the top tennis stars playing during…

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Moment in Time: Interview with Patrick Dempsey, Actor, Driver and TAG Heuer Ambassador

Those who know the steam Dr. Derek Shepherd from television’s Grey’s Anatomy may be interested to know that he is also an avid car racer  — with his own team — Dempsey Racing. He is also a TAG Heuer brand ambassador — and he is pretty quick to insist that time plays an important role…

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