SmartWatch Week — Day 1: Can Traditional Watch Brands Compete in the Smart Watch World?

As we have said before, BaselWorld is a beast waiting to be tamed. Much like the watch version of an auto show, hundreds upon hundreds of brands introduce the newest models that are set to come out in the months to follow. This year’s BaselWorld Fair in Switzerland brought us an array of new designs and…

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5 Watch Brands Involved in Space Exploration: Breitling, Fortis, Bell & Ross, TAG Heuer, Zenith

This past Friday, in anticipation of the 45th anniversary of the Apollo 11 moon landing (July 20, 1969) and subsequent first steps on the moon (July 21, 1969) , we brought you the entire story here – complete with the introduction of the new Omega Apollo 11 Limited Edition 45th Anniversary watch. In addition to…

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FIFA World Cup 2014 Who’s Who: Footballer Christiano Ronaldo and TAG Heuer Watches

As we continue the look during FIFA World Cup 2014 at watch brands with top brand ambassadors from international football, TAG Heuer comes into place. The brand has two-time Ballon d’Or winner Cristiano Ronaldo firmly on board its illustrious roster. We brought you details of this relationship recently here. Ronaldo plays forward for Real Madrid…

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FIFA and Audemars Piguet Watches: International Footballer Leo Messi (Part 2 in Who’s Who: Watches and the FIFA World Cup)

Throughout the past week, we brought you a complete list of five top watch brands that are sponsors of international football teams as the World Cup officially started. We also brought you details of Hublot’s role as Official Timer. Today, we begin to move a step further into the incredible world of who’s who in…

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Twice in One Day! Patrick Dempsey Teams with TAG Heuer Watches

Earlier today we brought you the story of Patrick Dempsey and Dempsey Racing teaming with Porsche Design to create a new timepiece (you can read that here). Now, it turns out (could he be fickle?) that he has also teamed with TAG Heuer to make history at Le Mans. Indeed, TAG Heuer and Dempsey Racing…

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Time and Speed: Watch Brands and the Indy 500 2014, and the Coca Cola 600 Drivers

Starting at 11:00 am Eastern Standard Time today, the 98th Indy 500 – The Greatest Spectacle in Racing — begins. In this series 33 racers will zoom 200 laps in a counter-clockwise direction on the 2.5-mil oval track at speeds that average about 230mph. Racing, virtually, right along with them are top watch brands. Precision…

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