Founded in 2009 by watchmaker Armin Strom, the Swiss watch brand today is owned by Claude Greissler and Serge Michel. It is an independent watch brand dedicated to  showcasing its technical prowess, especially in the  fields of resonance, constant force and skeletonization. It was one of the first Swiss watch brands to offer personalization of its watches via an inventive on-line configurator.

A Timely Perspective - Watch Reviews Divider

Why Armin Strom’s Revolutionary Minute Repeater Resonance Didn’t Make It To GPHG 2019

world first Armin Strom

Back in July, we here at ATimelyPerspective were one of the first to unveil the world’s first minute repeater with complex built-in resonance. The Armin Strom Minute Repeater Resonance, the second watch in the brand’s masterpiece , is one of this year’s most complex and exciting minute repeaters on the market. The world’s first Resonance…

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Who Are The Final 84 Watches In The 2019 GPHG (Grand Prix d Horlogerie) Competition?

Armin Strom, GPHG

      The Foundation of the Grand Prix d’Horlogerie de Genève (GPHG)  has announced its pre-selected watches — six in each of the categories — that will be going up for the final vote this fall.  In total, there are 84 timepieces   competing for the 18 prizes, including the prestigious “Aiguille d’Or” Grand Prix. The GPHG’s…

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Armin Strom Unveils Masterpiece 2, World’s First Of Its Kind

world first Armin Strom

Independent Swiss watch brand Armin Strom has been making incredible strides in the 300-year journey to perfect resonance. Now, as it celebrates its 10th anniversary of the Manufacture in Bern, the brand unveils a world-first timepiece chocked with technology and watchmaking mastery: the Minute Repeater Resonance Masterpiece 2  by Armin Strom. The technically complex watch marks…

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