Interviews with celebrities, watch brand ambassadors and watch brand executives.

Introducing the World’s First Mechanical Watch Built for MotorSports: Audemars Piguet Royal Oak Laptimer Michael Schumacher

It has been five years in the making. The concept was the brainchild of legendary racecar driver Michael Schumacher. Now, Audemars Piguet introduces a world’s first in mechanical timepieces: the Royal Oak Laptimer Michael Schumacher. First unveiled to the world at a press event held today at Corinna Schumacher’s CS Ranch in Givrins, Switzerland, the…

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Meet Phillips Auction House- the New Kid on the Block that has Achieved Record Highs with Rolex Day Dates

It isn’t everyday that an auction house can come in as the new kid on the block and powerhouse through a single day sale — making world records that stun Rolex lovers and poke a little thorn into the sides of  the tried-and-true houses such as Sotheby’s, Christies’ and Antiquorum. However, Phillips has done just…

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It’s a Long Name, but a Full-Bodied Spirit: Introducing the Hublot Big Bang UNICO Chronograph Retrograde Kobe “Vino” Bryant

Luxury Swiss watch brand, Hublot, recently raised a glass (a wine glass, that is,) in Napa Valley to unveil its newest watch — created in cooperation with  brand ambassador, basketball star Kobe Bryant. The Big Bang UNICO Chronograph Retrograde Kobe “Vino” Bryant watch debut coincided with the opening of the brand’s  first boutique in San Francisco.This…

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Be Among the First Consumers to See this Year’s Top Watches — Don’t Miss Madison Avenue Watch Week this Week in NY

This week in New York City, you can be among the first consumers ever to see, touch and try on some of the hottest watches of the new year. All week long, top Madison Avenue watch boutiques are showcasing new products that are just arriving in stores this spring and summer. Additionally, some brands are offering…

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Zenith Celebrates 150 Years and Classic Racing with the El Primero Chronomaster 1969 Tour Auto Edition

By Ryan Walsh The concept of “Pushing the limits” applies to many different things. In some aspects it’s racing a car at full tilt, pushing your skills to the absolute limit, or taking all your creative skills, and building a masterpiece of innovation. That is what Zenith has been doing – time and again –…

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How Much Can You Fit into 45MM? A lot if you are IWC — Check Out the Portugieser Perpetual Calendar Digital-Date Month Edition 75th Anniversary Watch (Video)

By Gordon Henderson To commemorate the 75th anniversary of IWC’s Portugieser line, the brand has unveiled the Portugieser Perpetual Calendar Digital-Date Month Edition “75th Anniversary.” For the most part, the lengthy name lists the complications found in the piece, and, given the breadth of features listed, it would appear IWC has paid proper tribute to…

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