NEWS

Video: Guy Semon Explains The Evolution of TAG Heuer Chronograph Technology

By Jonathan Bues, IW Magazine On Wednesday,  the editors of International Watch [for whom the founder of Atimelyperspective writes], met with Guy Semon, Vice President of Sciences and Technology at TAG Heuer, who was in New York to show the press his firm’s new Microgirder 2000 chronograph, unveiled in Geneva last month. Semon, a former…

Read More →

Trend Report: DRAGONS – It’s the Year

According to the Chinese zodiac, 2012 is the Year of the Dragon and it begins today. Many luxury watch brands have presented several pieces depicting the great mythical creature over the last few weeks. WORLDTEMPUS – Carlos Torres The first dragon appeared in China some forty-seven centuries ago, during the reign of Huang Ti (also…

Read More →

A Moment in Time: Steven Grotell, Orchestrator, Designer of a New Artistic Watch Brand

We can never know it all. At the recent party for my book launch, Jewels of Time, I had the good fortune of meeting Steven Grotell – watch designer extraordinaire. Steven Grotell, a veteran designer in the watch industry, has shelved  his “designing for others”  work as he embraces his own concept of time in…

Read More →

Past, Present, Future: Audemars Piguet’s Royal Oak 40th Anniversary

Past: Forty years ago one luxury watch brand stepped out on limb, so to speak. It was 1972 when Audemars Piguet unveiled its Royal Oak – the first luxury sport watch in the haute horlogerie world — offered in stainless steel. Heretofore a gold and platinum brand—Audemars Piguet recognized a need for a sporty chic…

Read More →

Weekend Sojourn: “Tourbillon” cufflinks, the sophisticated fashion statement

Symbolizing a certain subtle refinement in modern man’s dress codes, cufflinks emerged at the dawn of the 17th century. They were an indication of social rank and allowed gentlemen of that era to out-rival one another in their originality. To this day, cufflinks celebrate individuality and personal statement.  TF Est. 1968 is a Swiss brand…

Read More →

Under the Hood: Audemars Piguet Offers Superb Craftsmanship

Few people have the privilege of walking the hallowed halls of a fine watchmaking brand. Few get to see the amazing craftsmanship and finishing – the countless hours of minute work and superb innovation – that goes into the making of a top-quality movement. I have been fortunate enough to join many a great brand…

Read More →

Around the World: In Paris with Hermes and the Arceau Marqueterie de Paille

A couple of weeks ago, I went to Paris – for dinner. Now, I know this isn’t’ the life for everyone, but for me – with the incredibly busy schedule I lead in this world of timing – it is just fine.  I left one night, arrived in Paris the next morning, took a stroll…

Read More →

Around the World: Watch Execs Celebrate Jewels of Time Book at Historic 21 Club

Last Thursday, I had the distinct privilege of spending a few hours at the renowned and historic 21 Club with more than a hundred of the top watch brand executives – in celebration of my new book, Jewels of Time, the World of Women’s Watches. The party, sponsored by Niche Media, for whom I write…

Read More →