RItmo Mundo has done it again: gotten involved in sports sponsorships and added a new global brand ambassador that no one would have suspected: two-time Wimbledon Champion, Petra Kvitova. Kvitova, a 25-year old star who mader her mark in tennis just a couple of years ago, has agreed to a multi-year contract with Ritmo Mundo,…
Be Among the First Consumers to See this Year’s Top Watches — Don’t Miss Madison Avenue Watch Week this Week in NY
This week in New York City, you can be among the first consumers ever to see, touch and try on some of the hottest watches of the new year. All week long, top Madison Avenue watch boutiques are showcasing new products that are just arriving in stores this spring and summer. Additionally, some brands are offering…
Imagine a Time When Your Jewelry Tracks Your Activity: Introducing Swarovski Activity Tracking for Women
This entire past week, we devoted time to covering the smart watch, the connected watch and the activity watch – in all its versions. This type of technology is here to stay, and is infiltrating and different walks of life. In fact, at BaselWorld 2015, Swarovski, the brand devoted to creating stunning branded Austrian crystal…
Apple Watch Pre-Orders Soar, But Can It Deliver?
As we wrap up our week-long lo at SmartWatches from traditional watch brands, we think it is only fitting to take a lo at the leader of the SmartWatch pack from the technological side: the Apple Watch. Yes, one of our contributors and a true watch r has pre-ordered his Apple Watch, as have many tech-savvy followers…
Breitling’s B55 Connected Chronograph Smart Watch Brings the Watch Functions to the Phone
Out of all of the new tech-integrated watches released by traditional brands, Breitling’s B55 Connected Chronograph (announced at the 2015 BaselWorld) is perhaps one of the most exciting ones. Mostly because it is a fun watch that has a very authentic feel to it in both design and function. The brand has embraced an ultra-technical lo…
Affordable Watches: SmartWatch meets Fashion Watch, Introducing Guess Connect
Smartwatch Week continues as take a lo at the Guess Connect watch. With this watch, we continue to see a recurring pattern of partnerships between traditional watchmakers and tech-savvy brands. In this case, Guess has teamed up with Martian Watches, an award-winning developer of fashionable smart watches. It is an interesting partnership that yields a very Guess-like…