As we continue to bring you news in the fast lane, here is the newest from Carl F. Bucherer, a brand that dares to venture into uncharted automobile territory. The brand has teamed its much-d Patravi TravelTec watch with Rinspeed’s latest Concept Car ∑tos. The new Patravi TravelTec in matte black DLC (Diamond Coating) is actually…
Fast Focus on Car Week: Meet the Breitling for Bentley B05 Unitime Midnight Carbon Watch
Long a partner with Bentley, Breitling has steadily been moving the needle further along when it comes to blending the famed auto brand with sleek new materials. At this year’s BaselWorld 2016 exhibition, the brand is unveiling watch that demonstrates that marriage: the Bentley B05 Unitime Midnight Carbon watch. Available in a limited edition black…
Car Week: Zenith Partners with Sports Car Vintage Racing Association, Unveils El Primero Chronomaster 1969 SVRA
By Ryan Walsh From the time cars were produced, there has been competition between others, where time was the judge. Timepieces and automobile racing always have and always will go hand in hand. On February 18th, Zenith and the Sportscar Vintage Racing Association (SVRA) launched their partnership together. The event was aptly held at the…
Fast Focus: Race to the Edge with the Incredibly Daring Ritmo Mundo
We have written about this great affordable brand for years. Ritmo Mundo is just plain hot — and unstoppable. Long involved in racing, the brand recently signed some pretty impressive long-term contracts — and launched a great new : the Ladies Racer Collection. The series of watches with high-polished 36mm cushion-shaped cases and a variety of strap…
Luxury Watch Brands Race to Keep Pace with Today’s Cars — Meet the Oris Williams Engine Watch
Watch brands have aligned themselves with various sports and hobbies for decades, but easily one of the fastest-growing fields is the world of automobiles, where sleek design, ultra lightweight materials, and close attention to precision timing are at the forefront. Now, several top watch brands take a closer lo at auto inspirations and unveil sleek new car-inspired…
Always Dream of Designing Your Own Watch? Here’s Your Chance with the new Jaeger-LeCoultre Atelier Reverso Program
Recently, in an article I wrote for Elite Traveler magazine, I discussed the fact that in the world of watchmaking, “a visionary and pioneering spirit has become the ubiquitous hallmark of upper echelon brands.” The concept here is that as and brands cater to the needs of their customers and potential customers, they…