Late last year, Jaeger-LeCoultre unveiled the very first of its Tribute watches designed to celebrate the 90th anniversary of one of the most iconic watches of all time: Reverso. Now, just before it kicks off the year with a host of incredibly exciting Reverso watches, the brand releases a tribute bo: Reverso. Published by Assou,…
The year 2021 may usher in hopes of new times and happier moments. For Jaeger-LeCoultre, those moments include the 90thbirthday of the brand’s iconic Reverso watch. It was on March 4, 1931 that the Reverso was born. As 2021 will be an anniversary year for the icon, Jaeger-LeCoultre is pulling out all the stops for…
One of the biggest trends in watches today is the return to roots. More and watch brands are revisiting their archives and re-inventing iconic watches that made history for them once before. Most of these watches have already enjoyed numerous evolutions over the decades. True collectors, though, will want to have at least one,…
Swiss watch brand Jaeger-LeCoultre has teamed with renowned Swiss artist Zimoun, commissioning him to create a special installation of sound art that reflects Jaeger-LeCoultre’s centuries-old history in sound making within the realm of watchmaking. The exhibition, Zimoun: 1944, which includes prepared dc-motors, MDF panels and Jaeger-LeCoultre watch parts, opens in China and will make a…
Just last week, Swiss watch brand Jaeger-LeCoultre unveiled its all-new Polaris Mariner Dive watches — and they are taking the watch collecting world by storm. It is not difficult to figure out why. The Polaris, especially the Memovox, is one of the most bed collections from the and has been stealing hearts for than…
Ok men, while this story is for the women, you should pay attention, too, because it involves one of the most famous watch movements in history: the Jaeger-LeCoultre Caliber 101. Originally developed in 1929, the Caliber 101 revolutionized fine watchmaking for women because of its remarkable miniaturization. The tiny rectangular movement measured 14mm in length…
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