For people who need a little break from the world news, we have something really “back to the future” for you. Hamilton has revived its famed and bed original Pulsar digital watch from 50 years ago and introduces the space-age Hamilton PSR — its sort of like the Jetsons meet Star Wars. Back in 1970,…
A look at the world’s wristwatch brands, their newest timepieces, brand ambassadors, events and news – by brand.
TAG Heuer’s Frederic Arnault Unveils Connected Watch Next Generation
With all of the social distancing necessary today, staying connected in other ways is ever important. To do that, TAG Heuer has just launched its third-generation Connected watch. The brand was one of the first traditional watch companies to jump on the smart watch concept five years ago, so this third evolution is naturally…
Hublot, Rolex Close Manufacturing Facilities Due To COVID-19, Who’s Next?
As countries are taking often-desperate measures to contain the spread and flatten the curve, a host of watch brands are stepping up their efforts as well. Monday, we brought you the news that LVMH is switching its perfume factories over to start creating hand sanitizer for France’s hospitals and that USA distilleries are also creating…
Video: Corum Unveils ‘Risk Is The Reward’ Campaign As Brand Repositions
Late last year, I was invited by Corum to visit the Manufacture and take part in an unprecedented program. The brand was repositioning itself, establishing new marketing campaigns and ads, and planning some great new launches — all destined for this year to coincide with its 65th anniversary. The new campaign, Risk is the Reward,…
LVMH Group, Local USA Distilleries Switch Production To Hand Sanitizer
LVMH Group, owners of Bulgari, Louis Vuitton, TAG Heuer, Hublot, Zenith, Tiffany & Co. and a host of other luxury brands, has suspended production of its perfumes and high-end scents, in order to create hand sanitizer for the French hospitals. In America, small distilleries have started using their alcohol and other ingredients in order to…
Introducing Montblanc Star Legacy Watches For 2020
Regularly focusing on elegance and refinement in all of its timepieces, Montblanc deftly blends sartorial details with technical maturity in its newest Star Legacy watches. Inspired by Minerva watches from the late 19th and early 20th centuries, the new watches feature onion-shaped crowns, beautifully hued dials with vintage colorations and elegant matching Sfumato straps…