Avid watch rs familiar with our site know that we have a special affinity for Swiss watch brand Baume & Mercier. Perhaps it stems from the fact that this brand has such a wonderfully inspiring roots story — founded by a husband wife team than a century and a half ago – and dedicated…
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Parmigiani Fleurier Unveils Customizable Options For New Bugatti Type 390 Watch That Celebrates The Bugatti Chiron
True luxury allows for customization – a trend which esteemed watch manufacturer Parmigiani Fleurier plans to capitalize on with the new Bugatti Type 390 watch, created to commemorate the Bugatti Chiron Sport car. Recently, at the 2018 Geneva International Motor Show, Bugatti unveiled a new version of its Bugatti Chiron. The Chiron Sport offers significantly improved…
Baselworld 2018: TAG Heuer Unveils Carrera Heuer 02 Manufacture Movement
Here at Baselworld 2018, we got the chance to go hands on with the newest watch that houses the all-new Manufacture-made TAG Heuer 02 chronograph movement: TAG Heuer Carrera Heuer 02. It makes sense that TAG Heuer would elect the Carrera to be the first watch housing the in-house-made caliber, as the Carrera has been…
Richard Mille, McLaren Automotive Unveil RM 11-03, First Co-Created Watch, At Geneva Motor Show (Price)
At the 88th Geneva International Motor Show this week, Richard Mille and McLaren Automotive unveiled their first co-created limited edition watch: the RM 11-03. This is the first Limited-Edition timepiece from the two brands, which values of luxury, precision, excellence and cutting-edge technology. The new watch incorporates design features from McLaren cars, as well as lightweight…
TAG Heuer Unveils Aston Martin Special Edition Watches, Including Carrera Heuer 01 Aston Martin And TAG Heuer Formula 1 Aston Martin (Prices)
The International Geneva Car Show is in full swing, and that means that we will have a lot of car and watch announcements this week. So for those who auto-inspired timepieces, this is going to be a good ride. TAG Heuer announced yesterday it’s new partnership with Aston Martin Racing, and we bre…
TAG Heuer Becomes Official Partner Of Aston Martin Racing, Returns To WEC
Cars and wristwatches… they go together almost better than any other combination of mechanics and precision. Both have their roots dating back to the early 1900’s and both have evolved so dramatically over the past century that they are incredibly cutting-edge and high-tech. This is the reason there are so many great partnerships between watch…