Yesterday, when legendary quarterback Tom Brady led the Tampa Bay Buccaneers to victory at the Super Bowl, IWC was able to jump for joy. Tom Brady, making history yesterday, is an IWC Schaffhausen brand ambassador. This was Brady’s 10th Super Bowl and seventh win – making him the first player in history to win seven…
A comprehensive look at new sport watches and how sporty timepieces work.
Three Reasons To Take A Closer Look At The Girard-Perregaux Laureato Absolute Wired Watch
With roots dating back than 230 years, Girard-Perregaux los to the future. The brand has launched its e-commerce platform and does so with the launch of a bold new on-exclusive watch: Laureato Absolute Wired offered as an on exclusive. The newest Laureato edition continues the ’s saga that began in 1975. The sports watch…
Green Bay Packers Quarterback Aaron Rodgers Becomes Zenith Brand Ambassador
Last weekend in football was a tough one as the last of the teams battled it out for a place in the Super Bowl. Green Bay Packers, led by quarterback Aaron Rodgers, fell short — allowing the Tampa Bay Buccaneers led by quarterback Tom Brady (a brand ambassador for IWC) to go all the way…
Introducing: IWC Pilot’s Watch Timezoner Edition ‘Le Petit Prince’
Swiss watch brand IWC Schaffhausen wowed the world when it unveiled its patented Timezoner world-time watch a few years ago. Now, for the first time, the brand incorporates this function into the “Le Petit Prince” special editions watches. The new 46mm stainless steel Pilot’s Watch Timezoner Edition “Le Petit Prince” is a stunning blend of…
Introducing: Zenith Chronomaster Sport Next Generation
In big news just before the LVMH watch week next week, Zenith unveils a new generation of the iconic Zenith El Primero Chronomaster Sport watch that is sleeker, sportier and that houses a new El Primero caliber that measures to 1/10th of a second. The newest Zenith El Primero Chronomaster Sport collection marks the beginning…
Introducing The Panerai Luminor Marina Guillaume Nery Watch
Free diver Guillaume Nery is also a brand ambassador for Panerai. Now, the brand honors him and his daring endeavors with a special edition watch: the Pam 1122 Guillaume Nery Special Edition Luminor Marina 44mm. Daring and different, just like Nery, the new timepiece is crafted in titanium and features a rubber coating on the…