This year in Geneva at the Watches & Wonders exhibition, Zenith unveiled its new Pilot collection of watches. The only brand with the rights to put the word “Pilot” watch on the dial (In 1888, ZENITH filed a trademark for the French term “Pilote”, followed by the English version “Pilot” in 1904), Zenith’s new variations…
A look at different watch trends and examples of some of the best brands by trend.
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Art, Technology, NFTs Fuse With New Hublot, Takashi Murakami Set
Just last week, Hublot announced its continued journey with famed artist Takashi Murakami as they embark on a new NFT and watch adventure. This time, the brand unveiled the 13th watch in a 13-piece unique watch/NFT series. At the event, Hublot and Murakami released the unique Classic Fusion Takashi Murakami Black Ceramic Rainbow watch. The…
Meet The New Breitling Super Chronomat Origins Fully Traceable Watch With Lab Grown Diamonds
In an effort to strengthen its commitment to sustainability, transparency and traceability in the supply chain, Swiss watch brand Breitling unveils the newest Super Chronomat Automatic 38 Origins watch that packs a good dose of “Better” into it. By teaming with the Swiss Better Gold Association for properly sourced artisanal gold, and by using…
IWC Is Making Strides To Save The Planet One MiraTex Watch Strap At A Time
By Nancy Olson Corporate sustainability is such an important concept, but too-often used as a “buzz phrase” for half-hearted endeavors that motivate little real change. Not so with IWC Schaffhausen, who began its sustainability journey over a decade ago, recently setting several consequential goals to accomplish by 2022. “Sustainability permeates our…
Suspicious Minds May Want To Know More About Elvis Presley’s Watch Collection
The iconic Elvis Presley – known for his outrageous hip gyrations and phenomenal showmanship – was also an avid watch r, collector and trader. It is said that he would often take a watch he was wearing off his wrist and trade it with a fan if he saw another watch he liked better.…
Disco Fever Reigns In The New Glashutte Original Seventies Chronograph Panorama Date Watches
With everything around us beginning to recall the 1970’s – think fashion, muscle cars and — Glashütte Original takes the lead in this trend, unveiling its Seventies Chronograph Panorama Date mos in summer colors reminiscent of the era: Vibing Orange and Disco Blue. Perfect for those summertime vibes, these newest watches are being released in limited editions of…