Last night the annual Victoria’s Secret runway show took place in Paris and all eyes were on the sexy models — with feathered Angel wings — strutting not only steamy looking lingerie but also $12 million in diamond and gemstone jewelry from Mouawad.The theme for this year’s Victoria’s Secret runway left, in my opinion, a little to be desired, with Swiss Alps type gear and other unusual looks. However, the stunning Mouawad jewelry on the necks, ears and wrists could have had you drooling if you weren’t staring so intensely at other spots.
Every once in a while, we here at ATimelyPerspective have to make exceptions to the “watches only” rule even when it is not a weekend sojourn. We think this exception works — especially since Mouawad also creates watches. Yesterday, we brought a sneak peek at the runway on our Forbes Perfect Timing column, so you can see some of the models and jewelry here. Additionally, on Haute Time today, we showed a few more looks an you can check those out here.
Mouawad, the 126-year-old family run company, has been working with Victoria’s Secret for 16 years and has created some of the most expensive and exquisite bejeweled bras to ever walk a runway. In fact, one of those bras made its way to the Guinness World Records. This year, the brand opted to curate a collection of pieces from its outstanding series of hand-crafted high jewelry so that the models could don some of the most exquisite accessories on the market.
The brand specializes in procuring some of the most lavish diamonds and gemstones and using those stones as focal points in its creations. In fact, one such stone — a more than 400-carat diamond — was the feature of a $55 million necklace that also made its way to the Guinness World Records. Mouawad has been and continues to be family operated by three brothers, Fred, Alain and Pascal, all of whom I am proud to know, as I feel they perpetuate the values of the brand with a savoir-faire that is unparalleled.