Founded in 2009 by watchmaker Armin Strom, the Swiss watch brand today is owned by Claude Greissler and Serge Michel. It is an independent watch brand dedicated to showcasing its technical prowess, especially in the fields of resonance, constant force and skeletonization. It was one of the first Swiss watch brands to offer personalization of its watches via an inventive on-line configurator.
The elegance of a timepiece is often hidden behind an exquisite dial sometimes leaving the inner workings of a watch largely mysterious. However, Armin Strom’s Skeleton Pure collection reveals the mastery inside its device without losing the stylish appeal of a tasteful dial. We’ve touched on the Skeleton Pure Fire and Water mos here in the past but…
Just to be clear, you won’t be able to have this in time for the holidays, but — wow — what a gift — or even a self-purchase. Armin Stom, whom we have written about here many times before, now offers customers the chance to personalize his or her own watch. Just beneath the 6:00…
By Gordon Henderson Located in the scenic town of Burgdorf, in the northwest part of Bern, Switzerland, Armin Strom (a brand we have written about many times before here) opened his own watchmaking shop in 1967 where he not only sold and restored watches, but also started creating pieces of his own design. The first…
We Armin Strom – it is a brand we have written about many times before. In fact we even went racing with them at the Austin, TX, Formula 1 races. Armin Strom is all about excellence, exclusivity and precision, in addition to creating contemporary appeal. Now, here at BaselWorld, the brand releases several new…
With the 2013 Formula 1 Racing season coming to a close after the races in Brazil last weekend, it is a good time for teams to take stock of their performance and plan ahead for all of the changes coming in 2014. F1 Team Marussia is doing just that. Thanks to Armin Strom Watch Company,…
Red Bull Team’s 26-year-old Sebastian Vettel won yesterday’s US Grand Prix Formula 1 races at the Circuit of America’s in Austin Texas – taking his eighth straight win this season and his fourth straight World Championship. While the German driver’s performance this season has been stellar, other teams have put up a good show. This…
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