Founded in 2009 by watchmaker Armin Strom, the Swiss watch brand today is owned by Claude Greissler and Serge Michel. It is an independent watch brand dedicated to showcasing its technical prowess, especially in the fields of resonance, constant force and skeletonization. It was one of the first Swiss watch brands to offer personalization of its watches via an inventive on-line configurator.
Just last week, the third annual WatchTime New York (2017) show was held at the magnificent Gotham Hall in midtown Manhattan. With than 30 brands exhibiting watches – many of which had not yet been seen in the United States market– the day-and-a-half show attracted than 1,200 watch rs and collectors. This significant…
The industry event of the year is just around the corner. WatchTime New York brings together some of the most illustrious brands in the watch industry and opens them up to the public. Held at Gotham Hall in New York City, this two-day event welcomes 30 brands to center stage. Festivities kick off on October…
Independent Swiss watch brand Armin Strom has been making great strides over the past few years. Known for its incredible art of skeletonizing watches, the brand also offers new and unusual movement architecture to showcase this art, and has even offered incredible customization through the Armin Strom Configurator program—where customers can pick a host of different…
Earlier this week, we brought you news about OnlyWatch 2017, and showed half of the 49 (thus far) unique watches that are going up for auction in November for the seventh annual OnlyWatch event. OnlyWatch is a charity auction with all proceeds going toward finding a cure for t Duchenne Muscular Dystrophy. As mentioned yesterday, these…
This November, the seventh annual OnlyWatch auction will take place in Geneva on the 11th of the month. The event is one that pulls the finest watch brands in the world together for charity, as each participating brand (or company) donates a single one-off watch that goes up for charity auction. OnlyWatch is organized by…
Offering a somewhat affordable version of its highly technical Mirrored Force Resonance watch (heretofore offered in rose gold), Armin Strom unveils the Mirrored Force Resonance Water watch — crafted in stainless steel. This mo is also in keeping with the brand’s well-known “elements” concept, wherein it offers each watch in a material reflective of the…
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