Yes, you heard right. The luxury Richemont Group has just launched a new watch brand — an affordable one at that. Yes, you also heard right, the new brand is called Baume — mostly because it was conceived of and begun under the auspices of its “mother” brand Baume & Mercier. Additionally, the new brand…
Wristwatches that cost less than $5,000.
Worn & Wound’s First West Coast Wind-Up Show Happens This Weekend in San Francisco
Beginning this Friday, May 18, than two dozen interesting independent watch brands — most with retail prices lower than $5,000 — will flock to San Francisco’s Chandran Gallery to showcase their newest watch collections, including a few special editions to be launched at the three-day Wind-Up fair by Worn & Wound.. Among them are…
Behind The Scenes Of The 144th Kentucky Derby With Longines
This past weekend I had the wonderful fortune of being invited by Longines to the famed Kentucky Derby. In the middle of America – Louisville, Kentucky, to be exact – I would get to sport grand fascinators and hats, drink mint juleps (the official cocktail of the Derby) made with Woodford Reserve bourbon (one of…
Zeroing In On Watch Brand Trends, Challenges And Even Smart Watches
Not too long ago, Fifty One East Magazine conducted an interview with ATimelyPerspective founder and editor, Roberta Naas, about the state of the watch industry. That interview was published a few months ago. Today, we are happy to be able to bring those questions and answers about the industry to the forefront on ATimelyPerspective. This…
Bulova Unveils “A History Of Firsts” Coffee Table Book By 10 Acclaimed Authors, Including Nile Rodgers
Let’s get something out of the way right up front. I am not new to authoring chapters or entire bos. In fact, I have written six bos on the history of timekeeping and on timepieces. Additionally, I have contributed chapters to several Group-Authored bos, including one celebrating the history of Glashütte Original. Now, however, I…
Does Anyone Have A Score Card For The Revolving Doors Of The Swiss Watch Industry?
Well, I am not going to sugar coat this. The Richemont Group is making some changes in the ranks, and one or two of them are quite interesting. Alain Zimmermann, long-time CEO of Baume & Mercier will be stepping aside in June as he heads into a newly created Richemont Corporate position as head…