Earlier today in Switzerland, Christophe Claret unveiled his second watch dedicated to women. Called Marguerite, the watch is inspired by the floral elegance of his first women’s timepiece, Margot, unveiled last year. You can read more about that watch here.
Marguerite continues the theme of daisies and romance, but is not an actual game (Margot enabled the reader to virtually pluck the petals off the daisy on the dial to play “he loves me, he loves me not.”) The newest watch does not offer the gaming ability, but instead offers a magical beauty in the way it tracks time. The daisy in the center of the mother-of-pearl watch dial features two butterflies. One sits atop a petal, which moves every hour to indicate the hours. The other is a butterfly in flight that reaches further out on the dial than the hour-butterfly and indicates the minutes — moving gracefully around the entire dial step by step in 60-second increments. The butterflies are created in lacquer and SuperLuminova for readability even at night.
The back of the watch offers a pseudo-game, as the floral-designed rotor is fitted with 8 rubies. Spin the rotor and look for the ruby that stops nearest to a heart on the bottom of the case back. The heart is flanked by the words “he loves me” on one side and “he loves me not” on the other side.Whichever phrase a ruby is closest to when the rotor stops is the answer.
There is also a romantic visual of the words “He loves me passionately” that can be viewed on the dial side instead of the Arabic numerals, with the push of a button at 2:00. The intriguing effect is accomplished via a complex system of disks with various grid motifs.
The center of the daisy is crafted featuring either rubies or sapphires depending on whether one selects the blue or red version of the watch.Naturally, the timepiece is powered by a self-winding in-house movement consisting of 245 parts, 36 jewels and double barrels. The watch offers 72 hours of power reserve and each is diamond set. In fact, Claret has developed two new diamond settings that are used on the watches (depending on the model). Just 30 pieces of each of the four versions will be made — each retailing for 69,000 Swiss Francs (which, at today’s exchange rate, is approximately $74,000).
You can read more about the watch and its details by visiting our column, Perfect Timing, on Forbes.com.